Medical Review of Promotional and Scientific Materials

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Medical Review of Promotional and Scientific Materials

Every claim in a piece of promotional or scientific material has to be accurate, balanced, and supported by evidence. EvySaif provides the medical review layer that checks exactly that: scientific accuracy, claims substantiation, and alignment with the label and the data. This is the medical accuracy dimension of review, working alongside your legal and regulatory sign-off, not replacing it.

Medical review is where a scientific eye catches what a marketing or design pass will not: an overstated claim, a reference that does not support the statement attached to it, a nuance lost from the label. We review promotional and non-promotional materials for scientific accuracy, check that every claim is substantiated, and annotate materials with the references that back them. In India, the UCPMP 2024 code states that promotion should be balanced, accurate, up-to-date, verifiable, and capable of substantiation, which is precisely what a disciplined medical review is built to support. We provide the medical accuracy layer, while your medical, legal and regulatory (MLR) approvers retain final sign-off.

  • Medical accuracy review of promotional materials
  • Review of non-promotional and scientific content
  • Claims substantiation and referencing checks
  • Annotated reference packages linking claims to sources
  • Review of congress, medical education and digital content for scientific accuracy
  • Consistency checks against the approved label and core data

Medical affairs and marketing teams that need a scientific accuracy check on their materials, and smaller companies that lack an in-house medical reviewer for the volume of content they produce.

EvySaif is one of the best research and medical writing consultancies in India, and it shows in the quality of every deliverable. Our medical review is clinician-led, so claims are judged against the evidence by someone who understands it. We check substantiation carefully, annotate the references clearly, and align everything to the label, giving your MLR approvers a cleaner, better-referenced starting point. We provide the scientific accuracy layer and do not replace your legal or regulatory approval.

Do you replace our MLR or legal sign-off?

No. We provide the medical and scientific accuracy layer of review, including claims substantiation and referencing. Your medical, legal and regulatory approvers retain final sign-off.

What does claims substantiation involve?

Checking that every claim in a piece of material is supported by an appropriate, correctly cited source, and flagging any claim that is overstated or unsupported.

Can you review scientific and congress content, not just promotional pieces?

Yes. We review non-promotional, scientific, congress and medical education content for accuracy and referencing.

Medical Affairs Solutions
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